Best Ideas

BEST IDEAS: ADVERTISING, CONTESTS, READER ENGAGEMENT

BEST IDEAS: DIGITAL-ONLY ISSUES, E-MAIL BLASTS AND SOCIAL MEDIA

BEST IDEAS: COMMUNITY PARTNERSHIPS

THINK LIKE A SPONSOR … AND SELL MORE SPONSORSHIPS

Whether you’re just dipping your toe into the sponsorship pool or you’re working on big-dollar renewals, this free white paper from IEG, “Invest, Dont Buy: A Smarter Way to Sponsor,” will give you invaluable perspective on what sponsors want to spend money on. Log in to read more.
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HOSPITAL PARTNERSHIP

Contact the community relations and/or events department of the hospital. Find out what fundraising events they have (walk-a-thons, banquets for physicians, etc). Log in to read more.
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POP-UP PLAYDATES

I want to share with you all a new concept that we just rolled out in Indianapolis to increase our reader engagement  and generate new revenue through POP-UP Playdates. Log in to read more.
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